Veteran executive inherits deep challenges and legacy of Marchionne
Antonio Filosa officially began his tenure as CEO of Stellantis this week, stepping into the role with a bold declaration: “Mediocrity is not worth the trip.” The statement pays tribute to late Fiat Chrysler CEO Sergio Marchionne, a mentor whose influence looms large over the global automaker’s culture and expectations.
Filosa, 51, brings 25 years of experience at the company, having worked his way up from a night shift paint shop supervisor to leading Jeep and, more recently, Stellantis’ Americas operations. His appointment comes after Carlos Tavares resigned amid plummeting profits, declining U.S. sales, and fractured relationships with dealers and employees.
A turnaround job in North America
Stellantis is reeling from a 70% drop in profit in 2024 and a 27% collapse in U.S. sales since its formation in 2021. Once the fourth-largest automaker by U.S. market share, it has now fallen to sixth. Filosa has identified growing U.S. retail sales as a top priority, saying, “It’s not a belief; it’s a need.”
Filosa inherits deep skepticism from dealers, many of whom criticized Tavares’ cost-cutting strategies. He’s already begun outreach to repair those relationships, visiting plants and meeting with stakeholders across North America and Europe since his May 28 appointment.
Balancing legacy brands and electric futures
As CEO, Filosa must manage the brand’s transformation toward electrification while maintaining profitability in traditional segments. With 14 global brands under the Stellantis umbrella, from Jeep to Fiat to Dodge, streamlining the portfolio will also be key.
New vehicles like the revamped Jeep Cherokee, gas-powered Dodge Charger, and updated Ram 1500 are expected to boost sales. But Stellantis still lags competitors like GM and Ford, both of which posted revenue gains last year while Stellantis saw a 17.2% drop to €156.9 billion.
Investors and insiders split on his prospects
Filosa’s appointment was described as a “safe” and “logical” choice by insiders, but some investors were underwhelmed. Shares fell 3.2% on the day of his appointment and have dropped roughly 10% since, reflecting cautious sentiment around the new leadership.
Unlike his predecessors, Filosa lacks high-profile experience in financial markets or public forums. UBS and Bernstein analysts noted his limited interaction with investors. Still, his strengths lie in operational execution, especially in manufacturing and relationship-building—qualities Marchionne also valued.
Channeling Marchionne’s ethos
Filosa’s rise was shaped under Marchionne’s watch, and many executives still with Stellantis—like Ralph Gilles and Tim Kuniskis—see him as a capable, people-first leader who understands both the business and the culture. “He’s a visionary, he’s energized, he’s young,” said Gilles. “He loves design and solving problems.”
Stellantis must now navigate global economic uncertainty, tariff risks, and the EV transition—all while rebuilding its U.S. presence and restoring confidence. As Filosa takes charge, the pressure is on to prove that the culture Marchionne built still has the fight to meet today’s challenges.